Transparency
Why Our Prices.
The question we get most often. Here is the full, honest answer.
The Problem
The retail markup.
Explained.
A luxury bag that retails for €5,000 costs approximately €200–400 to manufacture. The remaining €4,600 covers boutique rent on Rue du Faubourg Saint-Honoré, global advertising campaigns, celebrity endorsements, and sales staff commissions.
None of that contributes to what you hold in your hands. Ateléra removes it all.
Retail Boutique
€5,000
Manufacturing cost + boutique overhead + brand marketing + distribution margins + retail markup
Ateléra
€200–400
Manufacturing cost only. Same factories, same materials, same craftspeople. Nothing else.
Our Model
How we keep
prices this low.
We work directly with the manufacturing facilities that produce for major luxury houses — the same factories, the same workers, the same processes. No licensing. No middleman.
No importer. No distributor. No boutique. Your order ships directly from the source to your address — cutting out every cost that inflates the retail price.
We don't run television campaigns or pay celebrity endorsements. Our prices reflect the product, and nothing else. What you see is what you pay for.
Up to 96% off
boutique retail.
Average saving across equivalent pieces, compared to boutique retail pricing.
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